The goal of voices was to illuminate and amplify the transformative narratives of grassroots changemakers in Israel, all while steering the goal towards the primary goal of driving impactful donations. The intention was twofold: to bring attention to Yahel’s mission of creating meaningful and lasting transformations at the grassroots level and to encourage financial contributions that would directly support these initiatives. Through alumni and community engagement, strategic donor relations, and impactful video and photo editing, the campaign aimed not only to evoke empathy but to translate that sentiment into concrete support for Yahel’s vision of a better future for local communities in Israel. Post-campaign reporting not only celebrated the collective impact, but highlighted how Yahel’s international community can make a meaningful difference on the ground.